Tuesday, May 31, 2011

Nature and Concept of Capital Budgeting

Question expected – Explain the nature and concept of Capital budgeting?

Capital Budgeting – Meaning

Capital expenditure budget or capital budgeting is a process of making decision regarding investments in fixed assets which are not meant for sale such as land, building, machinery or furniture. The word investment

Important Functions of Finance

The question may appear as – What are Finance Functions? Explain them.
The important functions to which finance is closely related are as given below

KEY AREAS OF DECISION MAKING OF THE TOP MANAGEMENT

The key areas of the Top Management are

FINANCIAL MANAGEMENT A SCIENCE OR AN ART?

How would you view Financial Management as a science or an Art?
Financial management is akin to Applied Science in the sense that is based on a number of systematic principles, policies and guidelines

Tuesday, May 24, 2011

Concept of Financial Management and its importance

Financial management is that specialized function of general management, which is related to the procurement of finance and its effective utilization for the achievement of common goal of the organisation. It includes each and every aspect of financial activity in the business. Financial Management has been defined differently by different scholars

PRODUCT LIFE-CYCLE MARKETING STRATEGIES

A company’s positioning and differentiation strategy must change as the product market, and competitors change over time. Here we will describe the concept of the Product Life Cycle (PLC) and the normal changes as the product passes through each life-cycle stage.
To say that a product has a life-cycle is to

Sunday, May 8, 2011